Health, Celebrity Nonsense, Burberry

 Health Craze in USA

Portait of an Old Woman
unknown artist
Photo Credit: South Lanarkshire Council [CC BY-NC-ND]

The American drugs regulator has warned against a health craze in which people are injected with blood plasma from teenagers in the hope of slowing the ageing process and tackling degenerative diseases. 

Some clinics across the country claim that these plasma transfusions can treat memory loss, tackle dementia, Parkinson’s disease, heart disease and even help people with post-traumatic stress disorder.
The cost? Ambrosia Medical, in San Francisco, offered transfusions of 1 litre of plasma for $8,000.

However, there is almost no scientific evidence to suggest the procedure works in humans. In 2017, a clinical trial found that transfusions of young blood to 18 patients with Alzheimer’s did nothing to treat the disease.
Scott Gottlieb, the Commissioner of the Food and Drug Administration, and Peter Marks, the director of the FDA’s centre for biologics evaluation and research said in a statement:

“Simply put, we’re concerned that some patients are being preyed upon by unscrupulous actors touting treatments of plasma from young donors as cures and remedies…Such treatments have no proven clinical benefits for the uses for which these clinics are advertising them and are potentially harmful.”
(The Times, 2019)

Any celebrity endorsement yet?

Bodies


Vanity Fair,
James Elder Christie (1847-1914)
Photo Credit: Glasgow Museums [CC BY-NC-ND]

… The YouTube star, Anastasiya Shpagina from Odessa, who drew 5 million viewers to her instructional video on how to look like Miley Cyrus and Kandee Johnson from Los Angeles, whose human transformation into a Barbie has had some 33 million viewers, meticulously demonstrates how to change your look. Justin, another YouTuber, has undergone 125 procedures and spent $158,000 to make himself resemble Ken by transforming his torso, face, biceps, triceps and hairline; over 16 million people have seen his video.

… Bodies are made. They are no longer seen or experienced simply as things to be washed, deodorised, dressed and perfumed before getting on with our day. Bodies are now our ever- malleable calling cards, either erasing or articulating our class, geographic and ethnic backgrounds and gender aspirations. Appearance is crucial and the look, once achieved, has to be endlessly shared and approved through selfies and sexting. Teenage girls sculpt their appearance to garner “likes” and approval, which sadly, they rarely achieve. Research done for Dove showed that it takes 124 likes to feel OK but most tend to receive under a fifth of that number, not because they aren’t likeable but because everyone is chasing a like, and time is against them.

Living online, seeking recognition online, living through identification and wanting to emulate celebrities such as Kim Kardashian are now commonplace for girls and young women…

… Meanwhile, highly profitable industries wage war on us, including the cosmetic, fashion, style, food, diet, health, anti-ageing, wellness, surgical, pharmaceutical and fitness industries, as they promote the body beautiful…

(Susie Orbach, The Guardian, 2019)


What a sad article and what springs to mind is to ask how many young people in the UK want to emulate these online “celebrities”? How prevalent is this? How many actually believe appearance is crucial? Of course, millions will view these videos on how to change their looks but how many do this for a laugh, or out of interest and curiosity rather than having a definite commitment to changing how they look? How commonplace is commonplace?

Burberry

Burberry has apologised for including a garment with a noose around the neck at the London Fashion Week Show.

Writing on social media, Liz Kennedy, a model who walked in the Burberry show said she was, “ashamed to have been a part of the show. Suicide is not fashion. It is not glamorous or edgy.”

She went on to claim that in the dressing room models and stylists were joking about the noose and hanging it from the ceiling as they attempted to tie the knot. Burberry has removed the item from its collection. 

Marco Gobbetti, Burberry’s chief executive said:

“Though the design was inspired by the marine theme that ran throughout the collection, it was insensitive and we made a mistake.”

(The Times, 2019)

Didn’t the company also make a mistake in 2017 by destroying unsold clothes, accessories and perfume worth over £28 million in order to protect the brand? 

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